Training

Design Thinking

Design Thinking

An in-depth guide to Design Thinking. Explore the fundamental ideas and methods behind effective Design Thinking and its relationship with innovation and decision-making.

An in-depth guide to Design Thinking. Explore the fundamental ideas and methods behind effective Design Thinking and its relationship with innovation and decision-making.

What you’ll learn

1

Introduction to Design Thinking

2

Design Thinking process and culture

3

Step 1 - Empathise

4

Step 2 - Define

5

Step 3 - Ideate

6

Step 4 - Prototype

7

Step 5 - Test

Gareth and a delegate discussing an exercise output

My approach

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Energetic

Training should keep people engaged and involved. Sessions are fast-paced, varied and designed to maintain momentum and energy. There is a neat balance between theory, exercises and class interaction.

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Interactive

People learn best by doing. Training shouldn’t be a lecture, so you’ll be on your feet, working in teams and getting hands-on practical experience. You learn best when you get a chance to do it yourself.

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Collaborative

Design is a team sport. As well as learning from me, you will get time to collaborate and interact with other delegates on the course.

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Experienced

I won’t be simply regurgitating what the theory book says. While the entire course is grounded in theory, I have 30+ years of experience at the coalface delivering this work across industries, which I bring to the learning.

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Practical

The focus is on skills and techniques you can apply straight away. You’ll leave with tools, approaches and ways of thinking you can use immediately in real projects and day-to-day work.

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Flexible

You and your team are busy, so I can build the training around you. I can deliver in 1-, 2- or 3-day formats and in a rhythm which suits you (for example days-in-a-row, or half days each week) and in-class or virtually.

Who can benefit

Product managers and product owners

Marketing and brand teams

Business analysts and consultants

Digital transformation and technology leaders

UX and UI designers

Innovation and strategy teams

Customer experience and service design teams

Cross-functional leadership and delivery teams

What people are saying

Gareth's talks are a masterclass in UX, bridging the gap between specialist knowledge and broader business insights. His ability to engage wide and expert audiences alike makes his presentations not only enjoyable but also profoundly practical and insightful. He expertly weaves the bigger picture into every discussion, ensuring his talks are both flowing and engaging. He is truly a standout speaker whose sessions are a highlight of any event.
Emma Burdett headshot

Emma Burdett

Organiser and host, The DM Sessions

Gareth has been thinking about UX, CX and design performance long before they were mainstream topics. I have heard him speak, read his writing and witnessed his consulting efforts over the span of two decades. His consulting is strategic, relevant and accessible and his writing and speaking are punchy, lucid and humorous. If you want to connect your company’s strategic objectives to its design and innovation processes, hire Gareth to help!
Fergal O’Byrne headshot

Fergal O'Byrne

CEO, Irish Internet Association (former)

Enquire about training

If you’d like to explore whether this course is right for you or your team, get in touch for an informal chat or email conversation. There’s no obligation, just a chance to discuss your goals

Enquire about training

If you’d like to explore whether this course is right for you or your team, get in touch for an informal chat or email conversation. There’s no obligation, just a chance to discuss your goals

Enquire about training

If you’d like to explore whether this course is right for you or your team, get in touch for an informal chat or email conversation. There’s no obligation, just a chance to discuss your goals

Subscribe to my DecisionIQ™ newsletter

Design better products and services, foster better cultures, digitally transform more effectively and embrace innovation more deliberately with DesignIQ™. Delivered monthly to your inbox. You'll only get the good stuff. I won't spam you. I will never share your email address.

Contact

Email me hello at dunlop dot co dot uk

Subscribe to my DecisionIQ™ newsletter

Design better products and services, foster better cultures, digitally transform more effectively and embrace innovation more deliberately with DesignIQ™. Delivered monthly to your inbox. You'll only get the good stuff. I won't spam you. I will never share your email address.

Subscribe to my DecisionIQ™ newsletter

Design better products and services, foster better cultures, digitally transform more effectively and embrace innovation more deliberately with DesignIQ™. Delivered monthly to your inbox. You'll only get the good stuff. I won't spam you. I will never share your email address.

Subscribe to my DecisionIQ™ newsletter

Design better products and services, foster better cultures, digitally transform more effectively and embrace innovation more deliberately with DesignIQ™. Delivered monthly to your inbox. You'll only get the good stuff. I won't spam you. I will never share your email address.

Contact

Email me hello at dunlop dot co dot uk